Case Study: a major Danish franchiser achieves lightning-fast user experience with Enterspeed

A one brand, multi-store B2C franchise serves a lightning-fast user experience

The customer, a major Danish franchiser, sought to build a completely new website from the ground up to ensure a high-quality user experience and a superior editor experience for its many franchise owners, while avoiding the pitfalls of legacy systems. To manage the underlying complexity of their multi-store setup, they chose Enterspeed to orchestrate and accelerate their data sources.

Enterspeed was implemented as a middlelayer to provide lightning-fast data delivery between the backend and a headless frontend. This solution integrated sources like Umbraco and an employee system, and included a destination integration for Algolia. The result was a highly composable and performant website with an excellent experience for both users and editors. The implementation by Enterspeed provided the flexibility to easily update or replace parts of the tech stack without causing regressions, future-proofing the business.