Case Study: InMobi achieves 26 billion monthly ad impressions and global scale with EnterpriseDB EDB Postgres

InMobi Delivers Billions of Mobile Ad Impressions Per Month with EDB Postgres

InMobi, a fast-growing global mobile advertising network, needed a scalable, low-cost database to support its platform and startup budget constraints while meeting strict performance and replication requirements. The company required a supported PostgreSQL-based solution that could grow with its business and handle billions of mobile ad impressions each month.

InMobi deployed EDB Postgres Advanced Server with vendor support; the initial install took 30 minutes and allowed the team to add storage and replication without reinstalling. Today 25 database instances across four data centers—integrated with Java, Python, Perl, Hadoop and Cassandra—serve 26+ billion ad impressions per month, sustain over 200,000 transactions per minute and deliver roughly 3 ms response times.

InMobi