Case Study: University of Aberdeen improves international student conversion and visibility with Enroly CAS Shield

University of Aberdeen boosts deposit-to-CAS conversion to 77% with Enroly

The University of Aberdeen faced a challenge with outdated internal systems that provided limited visibility into the international student journey. Manual processes made it difficult for their admissions team to identify CAS-ready students, and recruitment staff lacked timely data for planning. To address this, the university turned to vendor Enroly and its product, CAS Shield.

By implementing Enroly's CAS Shield, the university gained real-time pipeline visibility and automated workflows. The results were substantial, including a 77% deposit-to-CAS conversion rate, a 29.87% year-over-year increase in enrolments, and an 113% increase in nationality diversity. Enroly's solution provided the operational efficiency and data-driven insights the university needed to transform its processes.

University of Aberdeen