Case Study: Ohio University Heritage College of Osteopathic Medicine cuts application time from two weeks to two hours with Enrollment Rx

With Enrollment Rx, Ohio University Heritage College of Osteopathic Medicine Cuts Application Time from Two Weeks to Two Hours

Heritage College of Osteopathic Medicine faced manual, paper-based and fragmented admissions processes that limited timely, personalized communication and often left completed applications taking about two weeks. After an extensive search for a scalable, flexible CRM, the college implemented Enrollment Rx’s cloud-based CRM and a customized self-service portal to centralize workflows and applicant communications.

Enrollment Rx automated application workflows, integrated submissions into the CRM, and launched a portal that lets applicants apply, pay, and check status in real time. As a result, Enrollment Rx cut time to a completed application from two weeks to two hours, increased overall application volume by 14% (60% for the summer program), reduced call volume while improving call quality, and delivered staff efficiencies through real‑time dashboards and reporting.

Heritage College of Osteopathic Medicine

Jill Harman

Director of Admissions