Case Study: Creamistry achieves enhanced customer engagement and unified franchise marketing with Enplug

Franchise Marketing at Creamistry Enplug Displays Connect Customers

Creamistry, a fast-growing made-to-order ice cream franchise with 40+ locations, needed a way to engage customers during busy periods when wait times can reach 30 minutes. The brand sought a scalable franchise marketing solution to strengthen in-store communication and social engagement across its expanding footprint.

By installing Enplug’s mini-device and software on store TV screens, Creamistry displays fans’ social photo updates alongside tailored marketing content created via Enplug’s Graphics App—promotions, new products, loyalty and catering info, and fun facts. The result is a more engaging in-store experience, increased social media interaction, and a plug-and-play system that automatically integrates new franchise locations into corporate marketing communications.

Creamistry

Kenny Cho

Marketing Director