Case Study: Patırtı achieves 7X ROAS with Enhencer

How patirti.com improved the ROAS 7X

Patırtı is a Turkish fashion retailer that grew from a small shop into an online store serving customers across Turkey and abroad. The company wanted to improve Facebook Ads performance by reaching a more influential audience, increasing conversions and site traffic, and lowering marketing costs, but its existing target audience was not delivering the expected ROAS.

Enhencer solved this by integrating its AI advertising platform, which analyzed visitor purchase propensity and automatically segmented the highest-value audiences for remarketing on Facebook Ads. After the quick setup, Patırtı began using Enhencer audiences across campaigns and saw a 7x increase in ROAS, along with improved conversion rates and website traffic.

Patırtı