Case Study: Sara Assicurazioni boosts app conversion and service integration with Enhancers

Sara Assicurazioni redesigns SaraConMe to boost conversion with Enhancers

The customer, Sara Assicurazioni, partnered with the vendor Enhancers to redesign its B2C mobile application, SaraConMe. The challenge was to increase user conversion rates and seamlessly integrate external services like Telepass and GuidoBene into a single, frictionless system to improve cross-selling and customer engagement.

Enhancers worked alongside the client's digital team to reimagine the app's information architecture, shifting the focus from products to user experience. The solution delivered a scalable, personalized application that allows users to track payments and manage claims. This redesign by Enhancers successfully met business goals by providing behavior-based services and innovative interaction modes.

Sara Assicurazioni