Case Study: NAB boosts customer engagement at NAB on George with Engagis

NAB boosts customer engagement with Engagis at 333 George Street

National Australia Bank (NAB) sought to create a flagship branch in central Sydney to serve as a showpiece for its retail banking brand. The challenge was to design this new location, NAB on George, in line with their vision for integrated customer service. Engagis Australia provided its digital signage and customer engagement solutions to meet this need.

Engagis implemented a full-service digital transformation for NAB, enabling an ongoing test and learn approach. The solution allows the bank to pilot new products and services using innovative digital tools before a wider market release. This has increased local customer engagement, provided NAB with a wealth of information to inform future branches, and given customers greater choice and flexibility.

NAB