Case Study: Mazda creates more engaging showroom experiences with Engagis digital signage and 3D car configurators

Mazda boosts showroom engagement and sales value with Engagis

Mazda faced the challenge of connecting with diverse buyers in its dealerships and optimizing sales opportunities. To address this, Engagis implemented a digital signage video wall to create an engaging showroom environment and an interactive 3D car configurator kiosk.

The solution from Engagis helped buyers emotionally connect with vehicles and personalize their choices, which increased the average sales value through added accessories. The self-service tool also facilitated more appealing and engaging discussions between buyers and salespeople.

Mazda