Case Study: Citigroup achieves higher staff engagement and streamlined internal communications with Engagis digital signage

Citigroup - Customer Case Study

Citigroup, a global bank with extensive Australian operations, faced an internal-communications challenge: a flood of global content that needed local relevance, and fierce competition for employees’ attention across email, collaboration tools and devices. Engagis was engaged to provide a digital signage and cloud-based content-distribution solution to complement Citi’s intranet, town halls and face-to-face briefings and help surface targeted, bite-sized messages in staff dwell areas.

Engagis deployed screens in kitchens, lift wells and communal spaces and enabled scheduled, locally tailored content that drove staff to the intranet and events. The solution increased visibility for staff recognition, policy updates and campaigns, helped break down silos and supported Citi’s engagement goals; Citigroup measures success through intranet views, eDM clicks and briefing attendance, linking those communication KPIs to improved staff engagement and retention.

Citigroup