Case Study: Sense improves supporter data integration with Engaging Networks

How Sense made sense of their supporter data through integration

Sense, a national disability charity, sought to better understand its supporters' online engagement but faced challenges with its current Raiser's Edge CRM system, which was not future-focused. They partnered with the vendor Engaging Networks to implement its online fundraising and campaigning tools, aiming to gain immediate flexibility and integrate their digital strategy with a new future CRM.

Engaging Networks provided a detailed onboarding plan and their platform, which Sense integrated with Raiser's Edge using Microsoft Excel and Power Query via an API. This solution allowed the charity to effectively map and harness its supporter data from various campaign pages. While the case study does not list specific quantitative results, it highlights that the integration successfully provided the desired insights and the flexibility to prepare for a future CRM system.

Sense