Case Study: Sense improves donor engagement with Engaging Networks

How Sense Improved Donor Engagement with a Unified Platform

Sense, a national disability charity, faced the challenge of building holistic relationships with its diverse supporters and moving beyond viewing them merely as data points. To overcome productivity barriers and scattered data from multiple tools, they sought a unified digital engagement platform. The vendor, Engaging Networks, provided this solution, which was integrated with their existing Raiser's Edge CRM.

The Engaging Networks platform centralized Sense's data sets, enabling more personalized and relevant donor journeys. By integrating with Microsoft Power BI, the solution provided sophisticated audience visualization and insights, helping to inform strategic decisions. This allowed Sense to automatically tailor content based on a supporter's activity or profile, ensuring the right ask was made at the right time, which engaged more people and supported their core strategy.

Sense

Josh Rosekilly

Insight Manager