Case Study: Refuge grows supporter base by over 6,000% with Engaging Networks

How Refuge Scaled Their Supporter Base by Over 6,000%

Refuge, the UK's largest domestic abuse charity, faced a challenge with low conversion rates and a poor user experience on their outdated donation pages, hindering their growth. They partnered with vendor Engaging Networks to implement its unified digital engagement platform, which integrated their campaigning, email, and fundraising tools into a single system.

By switching to the Engaging Networks platform, Refuge gained the agility to launch rapid, effective campaigns. This solution enabled them to grow their active email list by over 6,000% in three years, increasing it from 3,000 to over 200,000 supporters, while also significantly boosting online donations and advocacy impact.

Refuge

Anna Chowcat

Digital Mobilisation and Engagement Manager