Case Study: Royal Holloway, University of London achieves streamlined, more efficient admissions and application processing with Engage2Serve (e2s Recruit / RH Direct)

Improving Admissions efficiency and Application processing using e2s Recruit

Royal Holloway, University of London engaged Engage2Serve to transform its admissions process and introduce a new online application service (e2s Recruit, white‑labelled internally as “RH Direct”) for non‑UCAS applicants and other application types. The College sought to improve efficiency, applicant experience and data security across postgraduate, research, study‑abroad and scholarship applications while reducing manual work and disparate systems.

Engage2Serve implemented e2s Recruit/RH Direct — a self‑service applicant and agent portal with dynamic online forms, evidence management, staff workflow and real‑time Banner integration. Since launch RH Direct has processed over 10,000 submitted applications, created applicant portals for nearly 20,000 UCAS entries and recorded more than 34,000 programme application starts; it has automated many manual tasks, cut end‑to‑end processing time, reduced CAS reissues and refusals, and lowered administrative overheads while improving applicant and staff experience.

Royal Holloway, University of London

Sue Gemmill

Assistant Director:Admissions & Applicant Services