Case Study: Jet2holidays achieves 26 million plays with Engage Interactive gamified campaigns

Jet2holidays drives 26 million plays with Engage Interactive

Jet2holidays faced the challenge of standing out in a crowded travel market where consumers are bombarded with deals. To turn passive interest into active engagement, they partnered with vendor Engage Interactive to implement a series of gamified digital campaigns around key seasonal moments.

Engage Interactive developed fast, frictionless, and value-driven gaming experiences. This solution led to an incredible 26 million plays and drove serious commercial results, including 811,000 total users and 443,000 marketing opt-ins. The work by Engage Interactive successfully drove deeper customer engagement and long-term brand growth for Jet2holidays.

Jet2holidays