Endicia
72 Case Studies
A Endicia Case Study
Bling Dental Products, founded by Dr. Raymond Frye to sell teeth‑whitening kits, grew from living‑room fulfillment to a warehouse business after partnering with deal sites like LivingSocial and Groupon. Those promotions drove unpredictable spikes to 600–1,200 orders per day and expanded sales internationally (15–20% in markets such as Canada and Australia), creating a need for a scalable, automated shipping solution.
Bling switched to Endicia to streamline fulfillment and scale with demand; Endicia handles daily volumes of 200–400 orders and absorbs sudden domestic and international surges, automating customs forms and address verification. The result was faster, more accurate shipping, reliable customer support, and more time for Bling’s team to focus on product rather than printing labels.
Troy Lakey
Director of Operations