Case Study: Jenette Bras achieves 36% more transactions with Endear

How Jenette Bras and Endear became the perfect pair to drive 36% more transactions

Jenette Bras, a retailer specializing in bras for fuller figures, faced challenges in personalizing communication with their customers. They initially used a text-specific CRM with a poor user interface that was difficult for their diverse sales team to adopt. They needed a more robust and user-friendly CRM solution from a vendor like Endear to better connect with their community and drive sales, especially after launching their eCommerce store.

By implementing Endear's CRM platform, the vendor provided an intuitive solution for texting and sending Shoppable Stories to customers. This allowed the sales team to send highly personalized, non-automated messages that drove engagement. The results for Jenette Bras were significant, including a 36% increase in transactions, a 10% rise in average order value, and an astounding 65% email open rate, proving Endear's direct impact on their sales performance.

Jenette Bras

Jennifer Allan Goldman

Manager