Case Study: Grandparents.com improves web analytics reporting with Endai

Grandparents.com - Customer Case Study

Grandparents.com wanted a simpler web analytics setup after trying to implement Omniture and finding it too complex for the size and depth of its website. The company approached Endai for a Google Analytics implementation that would give it insights without extensive coding.

Endai identified Grandparents.com’s reporting and analysis needs and built a custom Google Analytics solution to provide the reporting and business segmentation the site required. Endai completed the development, production, and QA of the 100% custom solution within 30 days and exceeded the benchmark set by the previous tool within the first 31 days of the project.

Grandparents.com