Case Study: Cromwell Property Group achieves first-class, locally personalised global onboarding with Enboarder

How Cromwell Property Group Crafted Personalised Onboarding For Each Region

Cromwell Property Group, a global real estate investment manager with 350+ staff in 30 offices across 15 countries, needed to give new hires a strong sense of purpose and consistent exposure to company values during the four- to eight-week gap between offer acceptance and day one. The People & Culture team wanted a repeatable, localised onboarding experience that could be rolled out globally—so they selected Enboarder’s onboarding platform to deliver tailored preboarding and first‑day communications.

Using Enboarder, Cromwell automated and localised onboarding workflows, tools and videos so they can be replicated and updated across regions with minimal time investment from a small P&C team. The result was a consistent, first-class global onboarding program with strong engagement and simplicity—new hires have given “incredibly positive” feedback and many called it the best onboarding experience they’ve had—delivering measurable improvements in engagement, quality and operational efficiency for Cromwell via Enboarder.

Cromwell Property Group

Roxanne Ewing

Head of People