Case Study: BSN SPORTS achieves better rebate visibility and control with Enable

Rebate Management Software Allows BSN SPORTS to Manage Customer and Supplier Rebates with Confidence

BSN SPORTS, a major sporting goods retailer, faced significant challenges in managing its complex rebate programs with vendors and customers. The process was manual, relying on error-prone spreadsheets, and lacked visibility, making it difficult to track performance, ensure accurate accounting, and leverage rebates strategically. With over 1,200 sales professionals, the company needed a centralized solution to govern these programs effectively and gain control over its deal-making processes.

The vendor, Enable, implemented its cloud-based rebate management platform to serve as a centralized one-stop shop. The solution integrated with BSN's ERP system, providing unprecedented visibility into all rebate programs. This enabled data-driven decisions, fostered stronger vendor relationships, and allowed the company to strategically use rebates as a sales and marketing tool. The results included more lucrative vendor programs, the confidence to expand rebate management to the customer side, and the establishment of a framework for mutually beneficial outcomes.

BSN SPORTS

Gordon Briscoe

Chief Financial Officer