Case Study: Continental AG achieves consistent brand perception with empower

Continental AG - Customer Case Study

Continental AG, a major global automotive supplier, faced the challenge of ensuring consistent brand perception. Different and outdated versions of their internal PowerPoint master were being used, contradicting their corporate design guidelines. They sought a solution from the vendor empower.

empower was implemented as an on-demand solution to embed corporate design directly into PowerPoint, which later became a holistic office integration. The solution included access to a slide library and empower Charts for intelligent chart creation. The results included a consistent brand appearance, significant time savings for employees, and improved productivity. Approximately 45% of the systems at Continental now run with empower.

Continental AG

Thomas Röhrich

Head of Brand Communications,