Case Study: Breakroom increases leads by 283% with Empower Agency

Breakroom increases leads by 283% with empower agency

Breakroom, a people-powered job comparison site for hourly workers, needed to acquire a high volume of users at the lowest possible cost through paid advertising on Facebook and Google. They engaged Empower Agency to professionalize their ad hoc spending and execute targeted Facebook advertising campaigns to achieve this growth.

Empower Agency implemented a robust testing plan for Breakroom's Facebook ads, creating tailored messaging and assets for hourly workers. Over nine months, Empower achieved over 200,000 leads at an average cost of £0.33 per lead, which represented a 283% increase in leads with a conversion rate of over 42%.

Breakroom