Case Study: George & Matilda Eyecare streamlines recruitment and HR with Employment Hero

Uniting independent practices with a streamlined recruitment and HR solution

George & Matilda Eyecare, a network of 110 independent optometry practices, needed a comprehensive HR solution to manage its dispersed team and streamline its recruitment process. They turned to Employment Hero and its HR + Payroll Platinum platform to integrate their HR functions and replace their previous, more limited recruitment tool.

Employment Hero implemented its all-in-one HRIS suite, featuring the SmartMatch recruitment tool, which allowed for direct candidate sourcing and an integrated end-to-end process from hiring to onboarding. This solution significantly sped up the time to get contracts signed and provided vital data reporting for informed decision-making. As a result, Employment Hero saved the HR team considerable administrative time, allowing them to focus on strategic initiatives and fostering company culture.

George & Matilda Eyecare

Heather Campbell

General Manager