Case Study: New Aim streamlines recruitment with Employment Hero SmartMatch

New Aim scales recruitment with SmartMatch

New Aim, Australia’s leading private ecommerce company, needed a faster and more cost-effective way to recruit as its small HR team managed growing hiring demands. To support hiring, onboarding, and employee engagement, the company turned to Employment Hero, using its SmartMatch recruitment feature alongside HR tools and employee benefits.

With Employment Hero’s SmartMatch, New Aim could search for candidates using relevant keywords and connect with qualified profiles at no cost per resume, helping reduce manual screening and improve candidate visibility. The result was a much faster hiring process: Crystal Gao said she was able to find a candidate in just a few days, with interviews and an offer completed within one to two weeks, making Employment Hero an invaluable part of New Aim’s recruitment strategy.

New Aim

Crystal Gao

HR Generalist