Case Study: Catamaran doubles referral hires to 20.36% with EmployeeReferrals

Catamaran - Customer Case Study

Catamaran, a division of UnitedHealthcare with a large, distributed workforce of over 5,300 employees, needed a better way to promote and track its employee referral program across many locations. The dispersed structure made it hard to generate consistent referral activity and measure program impact.

By implementing EmployeeReferrals.com (integrated with iCIMS) Catamaran tripled referral submissions and roughly doubled referral hires, raising referral hires from 11% to 20.36% of total hires. The program generated 254 referrals per month (1,038 total), reached 54 cities, produced 83,473 page views and a social reach of about 99,700, and connected 6,715 people through auto-share—delivering clear, measurable growth in referral-driven hiring.

Catamaran

Erin Levin

Sr. Manager, Talent Acquisition