Case Study: MPC Properties unifies multiple malls and drives 28,000 app downloads with Emplate

MPC Properties gets 28,000 downloads in 2.5 months with Emplate

MPC Properties, a Serbian property manager with multiple shopping centers, sought to increase customer loyalty, visits, and sales by unifying its Belgrade malls under a single digital strategy. To achieve this, they partnered with vendor Emplate to develop a unique multi-mall loyalty app.

Emplate designed and developed a custom app solution that seamlessly combined three shopping centers into one platform, ensuring a clear user experience. For the launch, MPC Properties executed a major marketing campaign. The results were significant, with the app achieving 28,000 downloads and 8,100 reward redemptions within just 2.5 months, successfully strengthening the malls' market position.

MPC Properties