Case Study: Pacejet Doubles Paid Media Conversions with emfluence

Pacejet doubles paid media conversions with emfluence

Pacejet, a cloud-based global shipping software company and division of 3Gtms, was running paid media campaigns to generate leads but sought to increase their lead volume without increasing their campaign spend. They engaged emfluence to evaluate their strategy and provide recommendations for improvement.

emfluence optimized Pacejet's paid media strategy by reallocating budget from Google to higher-performing channels like LinkedIn and Microsoft Advertising, refining ad copy and targeting, and recategorizing their Capterra listings. This solution led to a 200% increase in overall paid media conversions and a 140% improvement in conversion rate, all achieved with zero increase in budget.

Pacejet