Case Study: LEKI (German outdoor gear brand) achieves immersive interactive 3D product tutorials with Emersya

LEKI - Customer Case Study

LEKI, a German maker of premium outdoor equipment, wanted a way to show the technology and mechanisms behind their Black Series MVC trekking poles online. Their challenge was to demonstrate folding, locking and adjustment mechanisms interactively, add multi-language annotations, and let customers explore the product design from every angle as they would in-store.

Using Emersya’s Interactive 3D platform, LEKI implemented real-time triggered animations, camera-driven zooms and multi-language dynamic annotations controlled via a simple UI and API. The experience loads the poles folded and lets users trigger each mechanism to see detailed movements and explanations, giving online shoppers a convincing in-store–style product demonstration that increases understanding of the product’s advantages and delivers tangible added value for customers and the brand.

LEKI