Case Study: Claudia Mills doubles eCommerce sales with emBlue

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Preview of the Claudia Mills Case Study

Claudia Mills doubles eCommerce sales with emBlue

Claudia Mills Studio, a small rug weaving company, struggled to quantify sales from email campaigns and faced creative limitations with their previous mailing provider on Wix. They partnered with emBlue to get more precise results and a better email marketing tool to increase sales.

emBlue implemented a new creative strategy with custom HTML designs and a retargeting campaign for non-openers. This solution from emBlue doubled the open rate, improved click-through rates, and resulted in a 100% increase in sales, including their first-ever sale attributed to an email channel in Wix.


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