Case Study: Spectrum Reach achieves unified remote editing and production with EMAM

eMAM provides a unified workflow solution, linking all Spectrum Reach Kernel offices

Spectrum Reach's in-house creative agency, Kernel, required a unified workflow solution to manage advertising productions and enable remote editing capabilities across its multiple offices. The challenge was to link these dispersed teams with a secure, cloud-based platform for media ingestion, organization, and collaboration. To address this, they chose the eMAM media asset management platform from vendor EMAM.

The solution implemented by EMAM integrated with Adobe Premiere Pro, Signiant, and Dell Boomi to create a comprehensive cloud infrastructure. This provided Kernel's teams with the ability to search, preview, edit, and approve media remotely, streamlining the entire production process from ingest to archiving. The result was a powerful, collaborative workflow that maximized the value of their digital assets across the organization.

Spectrum Reach