EmailOpen™
23 Case Studies
A EmailOpen™ Case Study
Tahiti Tourisme North America, the Destination Marketing Office for the islands of Tahiti, needed a quick and efficient way to promote new travel offers from its 500+ partners to its consumer database. The challenge was to disseminate this information rapidly while maintaining its high-end brand identity, requiring a reliable email marketing partner capable of creating custom, easy-to-use templates.
EmailOpen provided the solution by developing three custom email blast templates with integrated backend technology. This system automatically pulled partner offers into the templates, allowing the marketing team to create and send targeted blasts to over 100,000 consumers in minutes. The results were highly successful; EmailOpen's solution generated hundreds of leads over 12 years, with monthly blasts becoming a trusted source of travel information that required minimal effort from the Tahiti Tourisme team.
Jeanine Carter
Marketing Director