Case Study: No Panic reaches more people with EmailOctopus

No Panic support people living with anxiety disorders and save money on their email marketing with EmailOctopus

No Panic is a UK charity founded to support people living with anxiety disorders, including OCD and panic attacks. As demand for its helpline and support services grew, the team needed an affordable way to stay in regular contact with members and subscribers while managing limited charity resources. EmailOctopus provided the email marketing platform they used for their monthly support emails and member communications.

By switching to EmailOctopus from MailChimp, No Panic lowered its email marketing costs and benefited from a charity discount, making it easier to focus funds on helping people rather than on marketing. With EmailOctopus, the charity uses easy-to-edit templates, automatic hard-bounce unsubscribes, and campaign reports to improve what they send, while email also helps them welcome new subscribers, run surveys, and reach a growing audience of more than 1,500 members and over 75,000 helpline calls a year.

No Panic

Sarah Floyd

Social Media Co-ordinator