Case Study: Folksy grows its email audience affordably with EmailOctopus

Folksy grows an audience of 1,000+ new subscribers a month with EmailOctopus

Folksy, the UK's largest online craft marketplace, faced the marketing challenge of growing its audience with a very small team and a limited budget. Their previous email marketing platform, Mailchimp, was becoming too expensive as their lists grew. They needed a cost-effective solution that offered essential features without a high price tag, leading them to the vendor EmailOctopus.

EmailOctopus provided an affordable and easy-to-use email marketing platform that included all the essential features Folksy required. The solution allowed them to seamlessly import existing templates and grow their subscriber list without financial constraints. As a result, Folksy continues to gain over a thousand new subscribers each month and can focus on developing more personalized and engaging email campaigns. The team at EmailOctopus was also praised for its responsive support and product development.

Folksy