Email Experts
14 Case Studies
A Email Experts Case Study
Email Experts, a specialist ecommerce email marketing agency, partnered with Le Rose, a Sydney-based designer of bridal wear and gifts. The challenge was to develop an automated email marketing strategy that could effectively engage busy brides and wedding planners throughout their purchase journey and increase customer lifetime value.
The solution involved migrating Le Rose to the Klaviyo platform, integrating it with their Shopify Plus store, and implementing a sophisticated email automation strategy based on rich customer profiles. Email Experts designed personalized triggered emails that highlighted cross-selling opportunities. As a result, over 12 months, Le Rose grew its email marketing list fourfold and increased its revenue directly attributable to email by more than ten times.