Case Study: Erstwilder boosts customer engagement and lifetime value with Email Experts’ Klaviyo email automation

Erstwilder converts single buyers into lifelong fans with Email Experts

Erstwilder, a Melbourne-based designer of quirky collectible jewelry, needed to better engage its loyal customer base but was limited by its existing email platform. Email Experts advised the company on a new platform and migrated their system to Klaviyo to provide the necessary customer insights.

Email Experts implemented a comprehensive email solution combining automated journey emails and manual campaigns. This strategy, which included abandon cart sequences and post-purchase nurturing, helped convert single buyers into lifelong fans purchasing over 15 times. Email Experts also provides ongoing analytics support, allowing Erstwilder to understand customer segments and act on opportunities in real time.

Erstwilder