Case Study: Olivia Beauty & Care boosts Magento speed and catalog operations with Eltrino

Olivia Beauty & Care speeds Magento pages 5–6x with Eltrino

Eltrino was engaged by Olivia Beauty & Care, a fast-growing beauty retailer in Azerbaijan, to address performance and scalability challenges with their Magento Open Source online store. The rapid expansion of their physical store network and product catalogue, driven by a social-media-first audience, had overwhelmed the initial platform. This led to slow page loads, lengthy reindexing processes that delayed updates, and unreliable product imports, threatening the brand's dynamic operational pace.

To solve this, Eltrino conducted a Magento code audit and implemented a series of optimizations. They streamlined the module footprint, rebuilt key application layers for speed, and optimized catalogue operations. As a result, page response times improved 5-6x, reindexing was reduced from 40-60 minutes to about 7 minutes, and product import times were cut in half. Eltrino delivered a scalable foundation that allowed Olivia's website to keep up with the speed of their social-driven business.

Olivia Beauty & Care