Case Study: Heriot-Watt University achieves faster global application processing with Ellucian CRM Recruit (Ellucian)

Heriot-Watt University attracts students around the world using Ellucian CRM Recruit

Heriot-Watt University, with campuses in Scotland, Dubai and Malaysia, needed a cloud-based recruitment and admissions system that could handle different country-specific processes while supporting staff across varied time zones and extended working hours. The university selected Ellucian and its Ellucian CRM Recruit product to replace disparate systems and deliver a single, modern solution for global applicant management.

Ellucian implemented CRM Recruit in the cloud, giving Heriot-Watt a 24-hour, web-accessible service that staff can use in the field and across campuses. The solution accelerated application processing and decision turnaround, enabled the university to track and chase incomplete applications, and provided the flexibility to meet recruitment needs in different countries — delivering faster, more effective admissions operations for Heriot-Watt University.

Heriot-Watt University

Paul Travill

Academic Registrar