Case Study: The Rock Pool Project expands UK-wide ocean conservation with Elixel

The Rock Pool Project expands from 2 to 9 UK hubs with Elixel

The Rock Pool Project, a UK-based ocean conservation organization, faced the challenge of an outdated digital presence that failed to inspire its audience of families and volunteers or support its growth and expansion plans. They partnered with digital product design vendor Elixel to refresh their brand identity and develop a new, more engaging website.

Elixel delivered a refreshed brand identity with comprehensive guidelines and a new website built on the Webflow platform. The solution featured strategic user journeys to drive event sign-ups and provided the tools needed for national expansion. As a result, The Rock Pool Project successfully grew from 2 to 9 hubs across the UK, using its new digital presence to engage more people and sign up more participants for its events.

The Rock Pool Project