Case Study: United Carpets and Beds achieves a faster, seamless shopping experience with Elementary Digital’s Magento 2 Hyvä solution

United Carpets and Beds boosts store visits 185% with Elementary Digital

United Carpets and Beds, a UK-based franchised carpet and bed retailer, needed to significantly upgrade its e-commerce site to align with a rebrand and create a more flexible, scalable solution. Their challenge was to build a seamless shopping experience that could handle complex purchasing journeys, from generating quotes for carpets to enabling direct online bed purchases. They partnered with Elementary Digital to achieve this.

Elementary Digital migrated the customer's site to a custom Magento 2 build using the Hyvä frontend theme. The solution included bespoke functionality for mixed baskets, a store finder, and sample ordering. The results were impressive, with Google rankings for carpet-related searches moving up an average of 36 places and sessions increasing by 48,000 users in 10 weeks. Visits to store pages also increased by 185% year on year, greatly exceeding expectations.

United Carpets and Beds