Case Study: Transitions of Indiana boosts leads and website traffic with Element Three

Transitions of Indiana boosts branded searches 40% with Element Three

Transitions of Indiana, a hair restoration and replacement clinic, sought to more effectively spend its marketing budget and expand its digital advertising beyond traditional channels and bottom-funnel paid search. Their challenge was a very small number of people were specifically searching for their brand online. They turned to vendor Element Three for assistance.

Element Three implemented a full-funnel strategy using The Trade Desk for programmatic advertising across channels like connected TV, digital audio, Facebook, and display. This refined targeting allowed them to reach specific audiences more efficiently. The solution resulted in a 40% increase in leads, a 40% increase in branded searches, and an 80% increase in website traffic for the customer.

Transitions of Indiana