Element Three
62 Case Studies
A Element Three Case Study
Airstream, the legendary RV manufacturer, faced the challenge of an outdated website that no longer reflected its iconic brand status or performed effectively. They partnered with the vendor Element Three for a comprehensive website redesign to enhance lead generation, improve the user experience with elegant design, and deliver more informative content.
Element Three implemented a new website by first conducting extensive user and competitive research to guide the strategy. The solution focused on creating an intuitive user experience and balancing informative with inspirational content. The results were significant, including a 44% increase in ranking keywords, a 17% increase in contacts, an 8% increase in pages per session, and a 7% decrease in bounce rate.