Case Study: Imerys boosts traffic and leads with ELEKS’ unified digital ecosystem

Imerys boosts monthly traffic by 40% with Eleks

Imerys, a French multinational producer of industrial minerals, faced the challenge of managing over 60 siloed and outdated websites that created a fragmented brand image and were expensive to maintain. They partnered with Eleks to consolidate this digital presence into a single, customer-centric portal using services including product design, application development, and technical support.

Eleks designed and built a harmonized Drupal 9 web portal on AWS, featuring advanced search, responsive design, and key integrations. The solution delivered by Eleks resulted in a 40% increase in monthly site traffic and an 18% increase in average monthly leads, successfully reinforcing Imerys's market expertise and brand image with a unified digital ecosystem.

Imerys