Case Study: Hornall Anderson helps NHL Seattle Preview Center create an immersive fan experience with Electrosonic

Hornall Anderson builds a 2,500 sq.ft NHL Seattle Preview Center with Electrosonic

Hornall Anderson faced the challenge of creating an immersive customer journey for the NHL Seattle Preview Center to tell the story of the city's hockey heritage and its new NHL relationship. They needed help with the specification and integration of equipment, including a central control system to drive timing for lighting, content, and mechanical triggers throughout the space. Electrosonic was brought in to provide audiovisual and engineering design services.

Electrosonic collaborated with Hornall Anderson to identify crucial story points and make them more impactful through technology. The solution used powerful audio, inspirational videos, and projectors to illuminate a 3D scale model of the new arena, bringing the future to life. The implemented technology allowed for flexible storytelling that adapted as construction progressed. For the vendor, Electrosonic, this resulted in realizing the client's vision with a powerful impact on the guest experience, helping NHL Seattle make progress on its commercial targets.

Hornall Anderson