Electric Lemonade
22 Case Studies
A Electric Lemonade Case Study
Top Deck, a rooftop restaurant and lounge in Savannah, faced a challenge with low foot traffic and sales from both tourists and locals, recognizing that its Google and social media strategy needed significant improvement. The vendor, Electric Lemonade, was engaged to help transform the brand's digital presence.
Electric Lemonade implemented a completely reimagined content strategy built from the ground up, which included crafting a new persona, an editorial mission statement, and a content calendar featuring professional photography. This solution significantly enhanced Top Deck's social presence, leading to a 1,048% increase in followers, a 380% boost in engagement, and a 60% increase in sales for the customer.