Case Study: Westside Barbell achieves faster, higher-converting Shopify performance with Electric Eye Agency

Westside Barbell improves UI performance and steady sales with Electric Eye Agency

Westside Barbell, a legendary powerlifting brand, faced challenges with an outdated website that was not mobile-optimized and failed to convey the full breadth of their products. Their high blog traffic was not being effectively converted into customers. They partnered with Electric Eye Agency for a Shopify Plus design and optimization to address these issues.

Electric Eye Agency developed a custom Shopify Plus theme focused on speed and performance, completely reworking the site navigation and blog layout. They also revamped the brand's automated email and SMS marketing. The solution provided an elevated online experience that matched the quality of Westside Barbell's products, resulting in steady growth and sales alongside significantly improved UI performance.

Westside Barbell