Case Study: YumEarth achieves 6x revenue growth with Electric Enjin

YumEarth lifts conversion 3x in 60 days with Electric Enjin

Electric Enjin partnered with YumEarth, a pioneer in allergen-free and organic candy, to address its constrained online presence. The customer's challenge was an outdated eCommerce platform reliant on a third-party supplier, which limited growth and failed to reflect its vibrant brand identity in a crowded marketplace.

The solution implemented by Electric Enjin involved migrating YumEarth to a robust Shopify website and developing a dedicated B2B wholesale portal. This was complemented by a comprehensive brand refresh with a vibrant new color palette and tagline. The results were significant, including a 6x year-over-year revenue growth, a 3x increase in conversion rate, and a 1782% rise in page views.

YumEarth