Case Study: Tesco improves bakery training accessibility and completion with Electric Circus

Tesco boosts bakery training engagement 200% with Electric Circus

Electric Circus partnered with Tesco to address a challenge in their bakery training. The major retailer needed to transform its specialized, in-store skills training into an online format without sacrificing the practical, hands-on elements of the course. They also required a new system for assessors and admins to manage the training process online.

The solution from Electric Circus was an online learning hub that featured a mobile-first, gamified design. This allowed trainees to upload videos of their baking for feedback and provided managers with a portal to track progress. The results were significant, including a 200% increase in engagement and an 18% rise in successful course completions. Electric Circus delivered a seamless system that improved accessibility and supported internal mobility for Tesco colleagues.

Tesco