Case Study: BUSSQ (building super) achieves streamlined online member engagement and reduced administration with Elcom

BUSSQ - Customer Case Study

BUSSQ is a superannuation fund serving workers in Queensland’s building, construction and civil industries, plus their families and friends. Their website was outdated, visually unappealing and hard to navigate; they needed better self-service content control, improved analytics and an online event‑registration system to reduce administrative load.

Elcom redesigned and rebuilt the site, refreshed content and visuals, added a toggleable “sticky note” feature and completed thorough testing and fixes. The new site simplified content management, delivered actionable analytics (showing ~13% mobile/tablet usage and prompting a mobile-friendly build), moved about 85% of event registrations online to ease contact‑centre pressure, and enabled better reporting, surveys and ongoing member insights.

BUSSQ

Georgina Humphrys

Marketing and Events