Case Study: White River Marine Group streamlines sales training with ELB Learning

White River Marine Group - Customer Case Study

White River Marine Group, the world's largest builder of fishing and recreational boats, needed to improve the effectiveness and engagement of its sales associate training. Their existing training was lengthy and did not fully support their customer-focused, no-haggle sales process. They enlisted ELB Learning to review and revamp their sales training program.

ELB Learning condensed the material from 45 sections down to 13, reducing a key course from four hours to just two. They also made the courses significantly more interactive. The result was overwhelmingly positive feedback from the client's sales team, who praised the more interesting and concise training. ELB Learning was also commended for being extremely easy to work with, providing intuitive tools and a highly recommended experience.

White River Marine Group