Case Study: Red Roof accelerates training development and boosts learner engagement with ELB Learning’s MicroBuilder

Red Roof boosts LMS engagement across 700+ properties with ELB Learning

Red Roof, a leading economy hotel chain, faced challenges in engaging its dispersed workforce with outdated training materials. Their lean training team struggled with slow course development and low LMS usage, especially during the rollout of new systems and manager training. They partnered with ELB Learning to implement its MicroBuilder rapid authoring tool to modernize content and increase production capacity without adding headcount.

ELB Learning's solution enabled Red Roof to quickly create modern, multimodal microlearning courses with AI support. This led to a significant increase in output from their single instructional designer and improved learner engagement. Results included higher LMS usage that spiked with new content launches, improved manager training completion rates, and positive learner feedback on the more interactive and achievable courses.

Red Roof